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Sunday, November 21, 2010
India is one of the world's largest car market. No wonder, such as Volkswagen jorjoran dare to invest hundreds of million U.S. dollars. By contrast the same Renault tend to be careful in exploring the market in the State Suri.
Renault-party states, the hardest task is to build a marketing network across India. Because, after 'breaking' partnership with Mahindra, made the French car manufacturer has no dealerships.
"The first point that must be addressed is the development of the network. But, we also got a warm welcome from the association of dealers in India. It's a good thing," said Marc Nassif, General Manager of Renault India, as reported by insidelane.com (06/14/2010).
As a preliminary step, the target Renault owns 70 dealerships in 2013 and upcoming 2014. Before that, the new sedan fluence launched next year. Continued, at the end of the year with a sports utility vehicle Kaleos.
Both products will be imported are broken down (completely knocked down / CKD) and assembled in the factory Renault-Nissan Oragadam outside Chennai city. For the selling price, expected something like that offered in Europe of U.S. $ 25,850 (Rp237, 4 million) and U.S. $ 34,465 (Rp316, 5 million).
Aside from the two models, Renault Dacia will also market the duster, Clio, and a new hatchback platform as the Nissan MICRA collaboration products. The goal, every year, the company will release a new model and build the market potential in India.
Renault-party states, the hardest task is to build a marketing network across India. Because, after 'breaking' partnership with Mahindra, made the French car manufacturer has no dealerships.
"The first point that must be addressed is the development of the network. But, we also got a warm welcome from the association of dealers in India. It's a good thing," said Marc Nassif, General Manager of Renault India, as reported by insidelane.com (06/14/2010).
As a preliminary step, the target Renault owns 70 dealerships in 2013 and upcoming 2014. Before that, the new sedan fluence launched next year. Continued, at the end of the year with a sports utility vehicle Kaleos.
Both products will be imported are broken down (completely knocked down / CKD) and assembled in the factory Renault-Nissan Oragadam outside Chennai city. For the selling price, expected something like that offered in Europe of U.S. $ 25,850 (Rp237, 4 million) and U.S. $ 34,465 (Rp316, 5 million).
Aside from the two models, Renault Dacia will also market the duster, Clio, and a new hatchback platform as the Nissan MICRA collaboration products. The goal, every year, the company will release a new model and build the market potential in India.
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